Events Manager at Planned Parenthood North Central States - January 2022-Present
Promoted from Events Coordinator in March 2023

  • Planning and executing fifteen annual fundraising events in collaboration with the Senior Events Manager and Events Manager across our five state affiliate - Iowa, Nebraska, Minnesota, North Dakota, and South Dakota

  • Lead eight of these events resulting in gross fundraising in excess of $2.6 million in FY23

  • Collaborating across teams to facilitate event communications, graphic design, fundraising, reporting, and ticket sales

  • Liaising with event speakers and the communications team to develop event programs and addressing speaker needs

  • Facilitating relationships with RAYGUN, and various food/beverage, technology, software, and decor vendors across a five state affiliate

  • Participating in and co-chairing the first implementation of the Anti-Racism and Allyship Employee Resource Group

  • Participating in the Diversity, Equity, Inclusion, and Belonging committee to work towards an equitable workplace

  • Preparing press bullets and event summaries for executive staff, media partners, and influencers

  • Recruiting and training volunteers for all events

  • Writing copy for materials including event invitations, webpages, email promotions, programs, signage, internal event communications, and slides for events

  • Writing, distributing, and analyzing results for post-event surveys 

  • Maintaining and updating all fundraising data via Raiser’s Edge and EveryAction

    • Monitoring ticket inventory

    • Built events and managed ticket inventory using OneCause

  • Coordinating and fulfilling comp ticket requests 

  • Collaborating with local photography and videography artists to capture events and produce pieces for event programs

  • Managing invitation mailings including list development and distribution

  • Managing contracts and account establishment with event partners to ensure timely payment

  • Researched and implemented new software for fundraising and volunteer opportunities

  • Implemented including accessibility details on all event registration pages and ensuring all guests needs are met 

  • Oversaw a volunteer group of over 150 and sat on the Book Sale committee to collaborate on the bi-annual Planned Parenthood Book Sale

  • Developed a frontline fundraising sharepoint site to ensure all frontline fundraisers have access to the data they need for donor communications and stewardship

Marketing Manager at Des Moines Symphony and Academy - August 2018-December 2021

  • Founded and facilitated an equity, diversity, and inclusion task force within the association board’s strategic planning committee alongside 3 other staff members

  • Prepared press releases and press bullets for those being interviewed for upcoming events

  • Tracked Symphony and Academy press using Google Alerts

  • Booked and facilitated all food vendors for the 2019 Yankee Doodle Pops event leading to an increase in vendor revenue and new vendor relationships

    • Inquired and booked all food vendors

    • Increased number of vendors by 18%

    • Increased vendor revenue by 46% for a total of $11,500+

    • Managed all day-of needs for vendors

  • Planned and executed all ReMix events in collaboration with the Director of PR & Marketing, local breweries, and various arts and young professional organizations

    • Inquired and booked featured brewery for each event

    • Booked pop-up performances

    • Planned and coordinated all activities including instrument petting zoos, crafts, bingo, and trivia

    • Coordinated food and drink orders for each event

    • Coordinated partnerships with local organizations such as ArtNoir, YNPN, and YPC

    • Facilitated donations for contributions to the Date Night Prize Package

  • Prepared front of house materials for all events

    • Set up marketing displays

    • Recruited and trained volunteers for all Masterworks and Pops concerts

    • Provided positive guest experiences by answering questions, distributing subscriber gifts, and assisting guests in the re-subscription process

  • Developed and monitored all Google/YouTube ad campaigns

  • Developed and distributed monthly e-newsletters via MailChimp

  • Wrote, distributed, and analyzed results for all post-concert surveys via SurveyMonkey and MailChimp

  • Maintained and updated all subscription and ticket sales data via Tessitura and PatronManager

    • Monitored ticket inventory and implementing dynamic pricing

    • Built events and managed ticket inventory for Live from the Temple using PatronManager

  • Facilitated all direct mail campaigns for ticket sales

  • Inventoried all marketing practices and tracked and reported return on investment and response rates

  • Collaborated with Director of Marketing & PR and graphic designer to develop all print materials for Symphony events – concert specific materials including program books, posters, postcards, and print ads as well as the season brochure

  • Collaborated with graphic designer to develop all print materials for Symphony Academy

  • Coordinated and fulfilled all comp ticket requests for donations, musicians, Academy students, and marketing trades

  • Coordinated all social media campaigns for Des Moines Symphony Academy

  • Oversaw development of a new website with the Marketing and Development teams and responsible for maintaining all content

  • Booked and facilitated weekly at home livestreamed concerts and prepared video materials since March 2019

  • Communicated with guests regarding cancellations, ticketing policies, and COVID-19 procedures throughout the COVID-19 pandemic

  • Collaborated with Symphony and Academy staff to develop scenario plans and safety precautions in order to safely host events since March 2019 while reimagining all of our programming and ensuring that it still fit within our mission

  • Facilitated community and business partnerships to diversify and expand our audience throughout the COVID-19 pandemic

  • Hired and managed summer marketing interns in 2019 and 2020 (in 2020 this was all done virtually)

Ticket Office Supervisor at the Iowa State Center - October 2017-August 2018

  • Organized and processed season ticket orders for the 2018-2019 Performing Arts Series

  • Built events and managed inventory through Ticketmaster and Archtics ticketing softwares

  • Brainstormed and developed plans with the Marketing department for the 2018-2019 Performing Arts Series and the 50th Anniversary of Stephens Auditorium

  • Proofread and edited marketing materials

  • Coordinated group sales for events

  • Processed tickets for sponsorships and promotional purposes

  • Managed ticketing staff

  • Maintained daily deposits and ensured accurate financial statements

  • Provided positive customer service experiences for and developed relationships with guests of the Iowa State Center

  • Built and utilized forms via WordPress for ticket orders and donor activities

Digital Marketing Coordinator for On the Road Travel LLCNovember 2017-Present

  • Developing and maintaining a consistent social media presence for On the Road Travel on Facebook, Twitter, and Instagram

  • Established a blog for On the Road Travel

  • Coordinating weekly blog posts with members of the agency

  • Editing all materials to ensure they match the On The Road Travel brand

  • Using Google Analytics to track success of posts and applying this knowledge to steer future content

  • Advising travel agents on how best to utilize their social media to engage audiences

PR/Marketing Intern for the Northern Iowa Symphony Orchestra - May 2016-December 2016

  • Developed and executed social media campaign on Twitter, Facebook, Instagram, and YouTube for this ensemble at the University of Northern Iowa

  • Coordinated outreach opportunities within the high school orchestra community

  • Developed and produced video and photo content to be used for marketing purposes

  • Communicated with University administration to reserve performance space and acquire complimentary performance tickets for promotional purposes

  • Researched copyright and acquiring permission from composers and publishers in order to post performance recordings online

Intern with the Des Moines Music Coalition - May 2016-August 2016

  • Stage managed the Nationwide stage, which hosted primarily local musicians, during the 80/35 music festival, which is a two day progressive indie and jam music festival in Downtown Des Moines that celebrates local music and draws as many as 50 national, regional, and local bands on multiple stages

  • Updated blog posts using WordPress for the Des Moines Music Coalition, including band hype and previews

  • Updated social media content on Twitter, Facebook, and Instagram

  • Developed, distributed, and collected data via survey for bands who participated in the 80/35 Music Festival

  • Developed and distributed a survey to collect data from performing artists upon the completion of the festival

  • Contacted business owners to complete street closure petition for the festival

  • Prepared and delivered complimentary tickets to sponsors and prize winners

Marketing Intern at the Des Moines Symphony - June 2015-August 2015

  • Distributed posters and prepared collateral materials for "Oh Say Can You Sing" competition and The Des Moines Symphony's Yankee Doodle Pops Concert, an annual outdoor concert held on the Iowa State Capitol grounds bringing in over 100,000 audience members annually

  • Organized and communicated with thirteen food vendors upon their arrival at Yankee Doodle Pops, and fulfilled their needs throughout the event

  • Updated social media for the organization via Facebook, Tumblr, and Twitter, posting bios of musicians and contest winners and updates during events

  • Participated in weekly marketing/development department meetings as well as full staff meetings

  • Assembled press packets to be distributed at the Yankee Doodle Pops Concert

  • Contacted businesses requesting donations for the Yankee Doodle Pops Viewing Party, a silent auction held in conjunction with the Yankee Doodle Pops Concert

  • Telemarketed to relapsed subscribers for the Des Moines Symphony's 78th Masterworks season

  • Collected information from 990 tax forms of comparable symphonies for the Board of Trustees

  • Attended the Iowa Arts Advocacy Caucus in Des Moines, a day long event discussing the importance of arts advocacy in the upcoming presidential election

Development Intern at Children's Cancer Connection - June 2014-August 2014

  • Organized volunteers for upcoming events using the VolunteerSpot website

  • Organized materials for upcoming events, such as backpacks for Camp Heart Connection, an annual oncology and family camp, and centerpieces for the Legends of Iowa Football Banquet

  • Volunteered at all events

  • Contacted businesses requesting donations and booking for events such as the Flapjack 5k/10k, The Des Moines Concours d'Elegance, and the Legends of Iowa Football Banquet

  • Sent "Thank you" notes to individuals and companies who helped volunteer at events or donated to help make the events possible

  • Developed marketing techniques and ideas for a capital campaign

Associate Substitute in the Ankeny Community School District - May 2014-present

  • Worked as an aid in special needs classrooms, grades K-5

    • Worked one on one with students and in small groups to help them accomplish work and keep them on task

    • Accompanied students to lunch, recess, and "specials" (e.g. Music, Art, P.E., Guidance, etc.)

  • Worked as an aid in behavioral disorder classrooms, grades K-5, 10-12

    • Worked one on one with students and in small groups to help them accomplish work and keep them on task in large group settings

    • Accompanied students to lunch, recess, and "specials" (e.g. Music, Art, P.E., etc.)

  • Worked as a media associate, grades 6-7

    • Helped students with book checkouts and returns

    • Inventoried books

  • Monitored study hall, grades 6-7 and 10-12

    • Ensured students remained productive, on task, and quiet

    • Signed students in and out of the class to get help from teachers or visit the media center